Case Study: Talenteum
European tech companies are rethinking their traditional outsourcing models. Faced with a changing global landscape, the rise of AI, increasing customer demands, a search for purpose, and the need for responsiveness, new territories are emerging as strategic alternatives. Africa is one of them.
In this case study, we share the real-life experience of a European software publisher that made the bold decision to end its partnership with a service provider based in India and instead build a high-performing, bilingual, and distributed IT support team in Africa. By leveraging the HR platform Talenteum.com, the company was able to build a stable, remotely managed technical team that aligned with its core values: cultural proximity, social impact, and operational excellence.
Why this shift? What are the results after three years of collaboration? How did this client structure a team across four African countries while retaining control of its HR model?
This study reveals the key levers, data, and insights from this successful strategic transition an inspiring case for companies seeking to combine agility, responsibility, and performance in their remote operations.
🌐 Why Africa? A Strategic and Responsible Choice
Unlike some outsourcing strategies based solely on cost-cutting, this client saw Africa as a long-term strategic partner.
Key advantages:
- Time zones aligned with Europe and North America
- Bilingual talent (English/French) perfectly suited for international customer support
- Stability and commitment of African professionals trained remotely
- Dynamic digital ecosystems in cities like Dakar, Abidjan, Antananarivo, and Casablanca
“We were looking for reliable, responsive, and committed tech profiles. Africa offered all of that… and much more.”
CTO, Client Company
🔄 A Distributed Team Across 4 Countries: Agility and Resilience
The client chose to build a distributed team across several African countries a strategic move to:
- Reduce reliance on a single geography
- Tap into local talent pools already identified and vetted by Talenteum
- Ensure business continuity, even during geopolitical crises or local overloads
With Talenteum’s platform, the company enjoys full support, including:
✔️ Multi-country HR compliance
✔️ International employer of record (EoR)
✔️ Payroll, contracts, and legal document management
✔️ Performance tracking and leadership coaching
Why Senegal? Local Leadership Made the Difference
The project’s strategic pivot: Yaya, a Senegalese engineer based in France and long-time employee of the company, proposed returning to Dakar to lead the new local team.
With Talenteum’s support, he:
- Built an operational team in Dakar
- Trained and supervised local talent
- Created a legal Senegalese entity
- Coordinated teams across Senegal, Madagascar, Morocco, and Côte d’Ivoire
“Returning to Senegal was both a personal and strategic decision. Talenteum enabled me to build a strong team within a reliable and compliant framework.”
Yaya, Team Leader
👨💻 The Result: A Loyal, Hybrid, and High-Performing Team
Three years later, the bet has paid off. Today, the team includes:
- 15 team members across 4 African countries
- Bilingual technical profiles with excellent client feedback
- A hybrid model: 60% of the talent sourced by Talenteum, 40% by the client, all managed via the platform
- Turnover below 5%, compared to 35% previously in India
- Stable and optimized HR costs
📊 Key Metrics
| Indicator | Before (India) | Now (Africa) |
|---|---|---|
| Average resolution time | 48h | 24h |
| Annual turnover | 35% | < 5% |
| Customer satisfaction | 72% | 93% |
| Countries involved | 1 | 4 |
| Supported languages | English only | English + French |
| Global HR cost | Unstable | Optimized & compliant |
🔍 Why Talenteum?
This successful transformation was made possible thanks to Talenteum’s unique approach:
🎯 Access to a prequalified talent pool across the African continent
🛠️ A centralized digital HR platform to track, contract, manage, and evaluate talent
🧭 Multinational legal expertise, essential for managing employees across multiple countries
❤️ A social impact philosophy: generating skilled jobs in Africa while meeting the needs of international businesses
“Talenteum didn’t just help us recruit. They helped us rethink our entire HR organization to make it more agile, sustainable, and aligned with our values.”
CTO, Client Company
This experience proves it is entirely possible to combine economic performance, social impact, and a new, global way of working. By betting on Africa and a distributed team model, the software company not only improved the quality of its technical support but also strengthened its corporate culture, resilience, and employer brand.
Talenteum’s role was key in this transformation: sourcing, international EoR, HR support, multi-country compliance everything was designed so the client could stay focused on its core business with confidence. The result? A loyal, bilingual, well-managed team capable of supporting the company’s growth in both Europe and North America.
In a world where remote work is becoming the norm and skilled talent is increasingly scarce, Africa stands out as a powerful strategic lever. Talenteum.com positions itself as your trusted partner to structure and manage distributed teams with agility, ethics, and efficiency.
👉 Thinking about a more flexible and international HR model?
Contact us today and let’s build the right solution for your needs together.
👉 Contact us to discuss your project and avoid the pitfalls of international outsourcing, or explore our tech platform at: www.breedj.com
